Baskin Robbins

Baskin Robbins

Baskin Robbins

This is the ice cream store that inspired me to go to one of the world’s 10 largest malls, Berjaya Times Square in Kuala Lumpur. I’d just finished lunch and I didn’t have a lot going on and I just decided it would be nice to go to the mall and get some ice cream. I had lunch in the central market and there weren’t a lot of ice cream stores there. I spent about three hours in the mall after I got my ice cream. It seems they had a lot of stuff there. Not that I need more stuff, I just like to look at and gloat about how good it feels to have stopped buying so much of it. Significance? The majority of the 10 largest malls in the world are in Asia. What does that say? It says that Asia has a lot of people and that consumerism is alive and well all over the world. I would say that Asians will be the next great wave of consumers, surpassing even the United States in their ability to purchase worthless, needless junk to fill their homes.